In this episode, I had the opportunity to sit down with Todd Hartley, the powerhouse behind Wirebuzz, to find out the secrets of securing a 'yes' more often.
Todd shares his journey from a struggling sales novice who accidentally found the best way to sell his agency services, to becoming a sought-after sales trainer on the world's biggest stages.
Todd dissects the psychology of a successful sale and the critical need for resilience while spotlighting the valuable role of video in compelling sales narratives.
Show Highlights:
- Todd's Journey: From digital marketing agency owner to becoming Tony Robbins' go-to sales training expert.
- The Power of Video in Sales: How creating simple, persuasive videos shifted Todd's sales from zero to hero.
- Resilience in Sales: Todd breaks down how resilience plays a crucial role in overcoming the most common sales challenges.
- The Art of Video Pitching: Practical tips on using video to enhance clarity, certainty, and collaboration in sales pitches.
- Managing Rejection: Embracing rejection as a stepping stone to sales success.
- Tools of Trade: Todd introduces Clarity.video, a revolutionary tool for leveraging video in sales processes.
Key Takeaways:
- The importance of clarity, certainty, and the ability to collaborate in making successful sales.
- Understanding the psychology behind sales and the need to address potential customers' three psychological needs.
- Strategies to effectively use video in sales pitches, engagements, and follow-ups.
Resources Mentioned:
- Wirebuzz
- Resilience Rocks playlist on Spotify
Connect with Todd:
- Website
Connect with Stacey:
Closing Thoughts:
Todd's insights are a gift for any sales professional looking for a more resilient, engaging, and successful sales methodology. If you're looking to elevate your sales game and take advantage of the undeniable power of video, this episode is a must-listen.
Resilience isn't just a tool for overcoming rejection; it's the backbone of transformative sales strategies that lead to success.
Remember to subscribe to Resilience Rocks Sales to stay updated on practical strategies from sales leaders and success stories that inspire you into action.
Till next time, be your best and keep rocking your sales game!
Your Host,
Stacey Copas
Founder, Academy of Resilience
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